The First Niagara Rochester Fringe Festival will make its debut in Downtown Rochester’s East End on September 20-23, 2012

Festival producer and Rochester native Erica Fee made the official announcement Friday, first giving a brief history of the term “fringe festival” which was used to describe independent shows that sprang up around the Edinburgh International Festival in Scotland, now the largest arts festival in the world. “Rochesters four-day Fringe will have that fun, expect-the-unexpected feel, while showcasing everything from theatre and dance, to visual arts and music, to comedy and family entertainment. There will truly be something for everyone!” explained Fee. “Four days. Dozens of shows. All on display throughout Rochester. It’s a festival the likes of which Rochester has never seen before. A spectacular celebration of the performing and visual arts in the heart of Rochester’s East End, featuring world-renowned performers as well as up-and-comers.”

In the tradition of most fringe fests, the First Niagara Rochester Fringe Festival will act as a facilitator, with venues themselves choosing and producing their own shows based on applications from artists, groups and producers.  Applications will be accepted until April 14 at www.rochesterfringe.com for shows at these official venues: Bernunzio’s Uptown Music, Blackfriars Theatre, George Eastman House, Geva Nextstage, Hatch Recital Hall (at Eastman School of Music), Kilbourn Hall (at Eastman School of Music), Java’s, Max of Eastman Place, Montage Music Hall, RAPA and Rochester Museum and Science Center (RMSC). More East End venues will be added, and seven others are already planning their own events.

For official Rochester Fringe Festival information visit www.rochesterfringe.com

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